"What is the main goal of a DevRel team?" is a question I've heard for years, and every time, the answer starts with "well... it depends!" What if I told you that the main goal of DevRel -- no matter what company you're at -- is to support the company's empowerment of the developer community?
Read MoreWhat if Developer Relations professionals are the best equipped to deliver on a company’s most important metric? In this post, I present the idea of DevRel Qualified Leads (no, I’m not talking about Sales leads). Instead, by expanding the definition of a qualified lead, you’ll be able to use your relationship-building skills to prove your team’s business value and show a direct impact on every department across a company.
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